A San Diego native, Matthew attended elementary school in Mission Hills, at Francis Parker and Grant Elementary and received his high school education at The Bishop’s School in La Jolla. He was recruited to play baseball at Tulane University in New Orleans, where he received his B.A. in Media and Business.
While at Tulane, his interest in marketing and public relations was sparked while working at the Peter Mayer Agency. His journalistic skills developed, writing for the La Jolla Light during the summer. Upon graduation, Matthew accepted a position at Young & Rubicam (an international advertising agency), where he worked on the Mattel, Sony, and Callaway Golf accounts. His work with Callaway Golf caught the eye of Wieden+Kennedy, an advertising agency in Portland, and he was recruited to manage Nike’s Golf, Football, Baseball, Hockey and Nike Brand accounts.
Matthew joined the Hernholm Group in 2009. In 2011, the Hernholm Group was recruited by Pacific Sotheby’s International Realty. The Hernholm Group has since become one of Sotheby’s top producers in San Diego and has been #1 in 92103 for eighteen years.